21 Oct, 2024
In India, the season of festivals from September to December is the best time to purchase a new car. This festival season ranges from Navratri and Diwali, followed by Christmas, when carmakers as well as dealers are always coming up with some sort of deals to make use of this excellent consumer sentiment. Let's see why this is the right time to invest in a family car.
1. Huge Discounts and Offers
You get offers just like great cash back, exchange bonus, corporate discount, and free insurance during the festival season. It is offering some neat bargain deals every year during the festival season. Some of the major’s car companies- Maruti Suzuki, Hyundai, Tata Motors, Mahindra and Mahindra etc.- do not stop giving offers for the customers. For instance, during Diwali, one can enjoy ?10,000 to over ?1 lakh off on various models depending upon the availability of variants.
Further free accessories, extended warranties, and low-interest financing options are also liberally provided to further sweeten the deals. Dealers also offer loyalty bonuses for upgrade within the same brand portfolio for further value addition to the purchase.
2. New Launches and Latest Models
There are car launches galore during the festive season. In these seasons, when there is boom in demand, brands launch new models and facelifted models. Buyers look to enjoy the opening of the latest features and advanced technologies while enjoying introductory prices.
Be it an SUV, a sedan or an affordable hatchback, the competition goes fierce, with the availability of numerous new products in the market. This gives a consumer the options to choose one.
3. Faster Deliveries and Reduced Waiting Times
Car manufacturers produce in large numbers during festival seasons, therefore there is minimal inhibition of delays in getting your favorite model. It also helps to save time so that a car buyer gets his vehicle well in time for festival seasons like Diwali as it is held to be an auspicious time to bring new assets home.
4. Auspicious Time and Cultural Relevance
Celebrations during festivals like Diwali come with much cultural and religious significance in India. Therefore, often times that most the population makes most the big-ticket buying, which can be cars, during festivals such as Diwali, considering the fact that it marks the beginning of prosperity and good fortune. As such, car buying not only sees an event for financial planning but also for religious beliefs.
5. Strategic Financial Advantage
You wait until the year-end or at least until a new year comes can sometimes attract more discounts as dealerships clean for new models. But during the holidays, customers get the best of offers amidst the whims of culture, all free gear, and extra warranties, which may not arrive at the tail-end of the year.
Hot Favourites
Up to ? 50,000 in discounts and bonuses. Maruti Suzuki Baleno, Hyundai Creta and Grand i10 Nios, Tata Nexon and Tiago Offering exchange bonus, corporate benefit.
All these add, of course, a cost advantage but also contribute to the experience of ownership through the benefits of service packages or free maintenance guarantees.
If you are planning to buy a family car, then, yes indeed this festive season is the best time. Savings, new models coming out in the market, faster deliveries, and auspicious timing all have made this period so desirable. You might be driving home the right family car from the right dealer having kept in view the various dealerships you've gone to for comparison and making the final decision in the light of festive offers.
Compare the offers given, visit more showrooms for the best deals, and check online platforms where exclusive discounts are being offered. This is not only a right moment to buy a new car during the festival season but also the right time and place to make a meaningful and financially rewarding investment.
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